Revival: Communication and Cultural Domination (1976)

Revival: Communication and Cultural Domination (1976)

تأليف : Herbert Irving Schiller

النوعية : السياسة

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Revival: Communication and Cultural Domination (1976) by Herbert Irving Schiller..This title was first published in 1976. The attainment of political independence by more than ninety countries since the Second World War has directed attention to the conditions of economic helplessness and dependency that continue to frustrate the development of at least two-thirds of the world's nations. Two and sometimes three decades of disappointing efforts to extricate themselves from dependency have begun to provoke serious reappraisals in many lands about the entire concept of development. Accordingly, the time ahead will surely be a period of growing cultural-communications struggle ・ intra- and inter - nationally ・ between those seeking the end of domination and those striving to maintain it. The intention of this work is to assist, in a very modest way, in the outcome of this struggle.
Revival: Communication and Cultural Domination (1976) by Herbert Irving Schiller..This title was first published in 1976. The attainment of political independence by more than ninety countries since the Second World War has directed attention to the conditions of economic helplessness and dependency that continue to frustrate the development of at least two-thirds of the world's nations. Two and sometimes three decades of disappointing efforts to extricate themselves from dependency have begun to provoke serious reappraisals in many lands about the entire concept of development. Accordingly, the time ahead will surely be a period of growing cultural-communications struggle ・ intra- and inter - nationally ・ between those seeking the end of domination and those striving to maintain it. The intention of this work is to assist, in a very modest way, in the outcome of this struggle.
Schiller warned of two major trends in his prolific writings and speeches: the private takeover of public space and public institutions at home, and U.S. corporate domination of cultural life abroad, especially in the developing nations. His eight books and hundreds of articles in both scholarly and...
Schiller warned of two major trends in his prolific writings and speeches: the private takeover of public space and public institutions at home, and U.S. corporate domination of cultural life abroad, especially in the developing nations. His eight books and hundreds of articles in both scholarly and popular journals made him a key figure both in communication research and in the public debate over the role of the media in modern society. He was widely known for the term “packaged consciousness,” that argues American media is controlled by a few corporations that “create, process, refine and preside over the circulation of images and information which determines our beliefs, attitudes and ultimately our behavior.” Schiller used Time Warner Inc. as an example of packaged consciousness, stating that it “basically dominates publishing, cable television, recordings, tapes and filmmaking.”

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